Farmers Insurance LGBTQIA+ ERG Pride Launches Charlotte Chapter and Marches at Southeast's Largest Pride Event

Company: Farmers Insurance

People in blue Farmers Insurance shirts and rainbow accessories pose together inside a bus for Pride.

Programming example

Farmers Insurance launched a new Pride ERG chapter in Charlotte, NC, with members marching in one of the Southeast's largest Pride events for the company's first-ever participation in Charlotte Pride, accompanied by a Farmers-branded CAT bus in the parade.

Communities

  • LGBTQIA+

Observances

  • Pride Month

Formats

  • Parades
  • Offsite Event

Goals

  • Connect