Total Wine & More Black ERG Celebrates Juneteenth with Black-Owned Supplier Spotlights

Programming example

Total Wine & More's NOIR Black/African-American ERG celebrated Juneteenth by spotlighting Black-owned suppliers through curated product features and in-store recognition, blending cultural education with commerce by encouraging employees and customers to discover and support Black-owned brands.

Communities

• Black

Observances

• Juneteenth

Formats

• Tabling & Awareness Booth
• Internal Event
• Cultural Celebration

Goals

• Connect