Amazon Black ERG Secures $95K Sponsorship of Magic City Classic to Support HBCU Students in Alabama

Company: Amazon

Two people in "Support HBCUs" shirts hold the Magic City Classic trophy at a football stadium.

Programming example

Amazon's Black Employee Network secured a $95,000 company sponsorship of the Magic City Classic, benefiting Alabama State University and Alabama A&M University, through the efforts of a BEN Global Board Member and a local chapter team.

Communities

  • Black

Observances

  • HBCU Week

Formats

  • Unique Format

Goals

  • Give Back
  • Grow