Farmers Insurance Group Somos Farmers ERG Hosts Hispanic Heritage Month Fireside Chat on Hispanic Buying Power and Customer Engagement

Company: Farmers Insurance

Virtual event poster for a fireside chat with four video call windows above statistics on Hispanic demographics.

Programming example

Farmers Insurance's Somos Farmers ERG closed Hispanic Heritage Month with a virtual fireside chat on Hispanic buying power, its impact on Farmers, and strategies for supporting Spanish-speaking customers, featuring the head of brand and marketing services and the head of service operations.

Communities

  • Latin American & Hispanic

Observances

  • Hispanic Heritage Month

Formats

  • Fireside Chat & AMA
  • Virtual Event

Goals

  • Connect