AT&T Latinx ERG Sponsors Dia de los Muertos Parade and Festival in Dallas

Company: AT&T

People in matching shirts pose on a parade float with "AT&T" branding and "DIA DE LOS MUERTOS" text in downtown Dallas.

Programming example

AT&T's Hispanic Field Marketing Team served as the presenting sponsor of the 3rd Annual Dallas Dia de los Muertos Parade and Festival, supporting the celebration with skull sculptures, face painting, and marigold seeds across multiple cities including Houston, Phoenix, Los Angeles, and San Diego.

Communities

  • Latin American & Hispanic

Observances

  • Día de los Muertos

Formats

  • Parades

Goals

  • Connect