Farmers Insurance Black ERG Sponsors Annual Kingdom Day Parade Televised Program

Company: Farmers Insurance

Group waves while holding a flag that says "Farmers Future" at the Kingdom Day Parade, wearing "Farmers Insurance" gear.

Programming example

Farmers Insurance's Black Professionals Alliance ERG sponsored the Annual Kingdom Day Parade for the fourth consecutive year, with a televised program airing on ABC 7 featuring highlights and notable guest interviews under the theme "Healing America."

Communities

  • Black
  • Multicultural

Observances

  • Martin Luther King Jr. Day

Formats

  • Parades
  • Watch Party

Goals

  • Connect