Match ERG Celebrates Lunar New Year with Yuzu App Launch!
Company: Match
Programming example
Match Group's Asians@ ERG hosted a Lunar New Year celebration that doubled as the public launch of Yuzu, Match Group's first app built specifically for the Asian community, unveiled during the festive cultural gathering.
Communities
- Asian & Pacific Islander
Observances
- Lunar New Year
Formats
- Unique Format
- Internal Event
- Cultural Celebration
Goals
- Connect