cabi Highlights Women’s Impact and Entrepreneurship Through Mother’s Day Film Series

Programming example

Impact is what drew me to cabi. And this Mother's Day, I find myself thinking about the women who kept redefining what that word means to me — the cabi Stylists who built real businesses around their families, the clients who found belonging when they needed it most, the women who used a small business loan to create something lasting for their children. Then I watched Margo Rodriguez, Whitney Larson, and Sydney Ryan say it in their own words. Laura DesGranges brought that same truth to what cabi's partnership with Opportunity International actually means on the ground — the small business loan work that Taylor S. and the Heart of cabi Foundation have helped make possible. These stories are now live as part of Fashion Redressed Series II on BBC StoryWorks produced in partnership with the Global Fashion Agenda. Two documentary-style films. Two locations. The real thing. Watching a BBC film crew capture what we'd spent months trying to articulate was something I won't forget. These women didn't need a marketer's help. They just needed a platform worthy of what they had to say. And here's what stays with me: there are thousands of Stylists whose stories deserve exactly this. We wish we could do this for every single one of them. Cumulatively, cabi Stylists have styled 4 million women with heart. The Heart of cabi Foundation has raised $70 million in donations. And through our partnership with Opportunity International, almost 20,000 small business loans have created real economic opportunity for women around the world. These films are what that impact looks like in real life. So proud of this work — and of Amanda B., whose creative partnership helped shape this story from the very beginning. Watch both films: https://lnkd.in/gUgecK4M hashtag#FashionRedressed hashtag#BBCStoryWorks hashtag#WomenInBusiness hashtag#MothersDay

Communities

• Women

Observances

• Mother's Day

Formats

• Unique Format

Goals

• Connect